Esport has become a worldwide phenomenon with growing interest and hence a great business potential.
In 2018, Creandum, Sunstone and Vaekstfonden invested a total of DKK 74.5 million. DKK in the company BLAST to develop their business within esport.
The ambition is to embed the global esport industry within Denmark.
„Esports sits so wonderfully between Sports and Entertainment: the perfect middle ground and a multi-billion dollar industry, growing extremely quickly and becoming the go to space to communicate with gamers globally. We’re building a unique consumer facing global entertainment brand in BLAST, which will excite and entertain audiences, consumers and fans around the world on every screen."- Robbie Douek, CEO, BLAST